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Brewers Association of Canada - Expo Montreal 1967

Brewers Association of Canada at the Exhibition Expo Montreal 1967
© expo67
Architect(s) : Fairfield & Dubois

The Brewers Association of Canada pavilion is a modern architectural design. It consists of three interconnected circular buildings, which are combined with terraced gardens and slopes.

It is made of concrete, wood and glass. The concrete blocks have a unique semicircular pattern that resembles a comma.

The largest of the three buildings houses a restaurant and a beer garden
the second, an exhibition area and a miniature theatre; the third, a
the third, a kitchen and service facilities.

The exhibition area is located between the theatre and the restaurant. Using a unique animation technique, it presents nature's contribution to the beer industry. It highlights the history of breweries from the time of the Pharaohs to the present day, and shows the extent to which this industry has contributed to the Canadian economy.

The 210-seat theatre features a humorous puppet show.
Entitled "Fun and Fantasy", the show features about 50 puppets.

The restaurant has a unique menu: it offers a wide range of dishes from various regions of Canada, prepared with beer. It can accommodate about 500 people and serves about 60 brands of Canadian beer.

© Expo67 - General Report