The Czechoslovak Socialist Republic had come to Expo'70 with a precise goal: the profound communication of the evocation of feeling through art. Mankind throughout the centuries has been looking for roads to a better future; Czechoslovakians were following the path of socialism. Their Expo exhibition was intended to philosophically describe the pride, pain, emotions of humanity, a pavilion in four sections: Historical Introduction, Time of Joy, Time of Anguish and Hope for Humanity.
The pavilion was itself a flat, a structuring of history with a complex geometric design with its reinforced concrete roof. The design was based on the work of three young architects selected in a national competition. The walls were made of traditional Czechoslovakian glass. The floors, covered with ceramic tiles, sloped gently down to the centre of the building where you discovered a cylindrical cinema with a beautiful glass roof covered by a mosaic design.
The main exhibitions were monumental works of art created in glass, such as "The Cloud" by René Roubicek and "The River Glass" by Stanislav Libensky. The pavilion also contained a children's section, a cinema, a theatre, on nature and everyday life in Czechoslovakia, three restaurants serving national dishes, and a souvenir shop offering exclusive Czechoslovakian products such as glass, handicrafts, graphic art.
Czechoslovakia also had two souvenir shops, in "Friday Plaza" and "International Bazaar", and presented in Expoland the "Magic Lantern", a revolutionary entertainment discovered and developed in Czechoslovakia and based on the simultaneous projection of film with live actors.